Traffic trends
Compare click volume over time and identify changes after a campaign, post, or profile update.
MEASUREMENT
Link Analytics for Every Click and Profile Card
See how audiences reach your links and which destinations earn attention without turning reporting into a spreadsheet project.
Audience context
Break traffic down by supported geography, device, browser, referrer, and UTM dimensions.
Profile engagement
Measure profile views and individual card clicks instead of treating the whole profile as one number.
Metrics that answer practical questions
A click total shows volume, but it does not explain where the traffic came from or what the visitor used. Segmentation turns that total into information you can act on.
For example, device data can reveal a mobile-heavy audience, while referrer and UTM values can separate a newsletter campaign from a creator partnership.
- Clicks over time
- Country and device distribution
- Browser and referrer context
- UTM source, medium, and campaign
Analytics for public profiles
A public profile has two stages: the visitor opens the page and then chooses a destination card. Measuring both stages helps identify whether the profile layout and link order support the intended action.
Compare card clicks after changing titles, positions, images, or visual templates. Keep tests focused so the reason for a change is easier to interpret.
- Profile views
- Clicks per card
- Relative card engagement
- Template and ordering experiments
Use data responsibly
Analytics should collect only the information needed to operate and improve the service. Avoid treating approximate geography or user-agent classification as a precise identity.
Campaign owners should also configure their own consent and privacy practices when adding external analytics or advertising pixels.
- Use aggregated trends for decisions
- Document campaign naming conventions
- Review tracking integrations
- Respect applicable privacy requirements
Frequently asked questions
Can I track clicks on individual profile cards?
Yes. Linktery separates public-profile views from clicks on the links displayed inside that profile.
Does Linktery show device and country data?
Linktery records supported device and approximate geographic dimensions for traffic analysis and routing.
How should I name UTM campaigns?
Use a consistent lowercase convention for source, medium, and campaign so reports do not split the same channel across multiple spellings.